The Season 2 premiere episode has amassed 5.4M active sub households in its first seven days, according to Paramount Global. In its premiere day alone, the episode drew 2M global views, which is an all-time record for the series.
“Tulsa King’s return shattered records with 2M active sub households on premiere day and over 5M globally for the week, fueling Paramount+’s continued momentum as the fastest growing SVOD four years in a row,” Chris McCarthy, Paramount Global Co-CEO and President/CEO, Showtime & MTV Entertainment Studios said in a statement. “The show’s success is a testament to the combination of Sly’s star power and swagger coupled with Terry Winter’s gifted writing and the unique world building that only Taylor Sheridan can do.”
(“Active sub households” is basically the streaming equivalent of “viewers,” since the company can’t determine how many people are watching via a single stream, or if anyone is actually watching at all.)
Season 2 debuted on September 15 and, in addition to drawing a solid audience, it also has generated quite a bit of chatter online. According to Paramount, the Season 2 premiere grew 934% compared to Season 1 in social engagements in the first seven days.
“It’s tremendous to see the premiere resonate with a record number of viewers,” Jeff Grossman, Executive Vice President, Programming, Paramount+ said in a statement. “Stallone makes the role of Dwight Manfredi irresistibly compelling, and he is complemented by a phenomenal ensemble cast. We can’t wait to share what his unlikely crew and their formidable adversaries are up to this season.”
Season 2 sees Stallone’s Dwight continue to expand his criminal empire in Tulsa. New episodes are expected to roll out weekly on Sundays.
In addition to Taylor Sheridan, Terence Winter and Craig Zisk, Tulsa King is executive produced by David C. Glasser, Ron Burkle, Bob Yari, David Hutkin, Sylvester Stallone, Braden Aftergood and Keith Cox, and produced by MTV Entertainment Studios and 101 Studios exclusively for Paramount+.
Added Glasser, CEO of 101 Studios: “Watching the rise of Tulsa King has been incredible. This is one of those projects where you watch the idea become a reality and along the way you know that if all the pieces come together it’s going to be a big success. Tulsa King is one of those projects and partnering with Sylvester Stallone, Taylor Sheridan, Terence Winter and all the cast and crew behind it has been a true blessing.”